⭐ MARY ANN DUBE ⭐
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Senior Copywriter | Content Strategist | Brand Architect | Storyteller | Nerd
I help brands turn complexity into clarity with strategy-driven storytelling that connects. With 25+ years of experience in copywriting, brand strategy, and content leadership, I specialize in creating messaging that not only informs but inspires—driving engagement, loyalty, and growth.

Whether you need compelling copy, a cohesive brand voice, or a content roadmap that ties every channel together, I bring a blend of creativity, strategy, and intuition to every project. My background spans healthcare, wellness, technology, and purpose-driven brands, making me adept at shaping narratives that resonate with both B2B and B2C audiences.
What I Do
  • Strategic Content Development & Storytelling
    Transforming abstract ideas into powerful, human-centered narratives.
  • Brand Voice & Identity Architecture
    Defining and documenting the authentic voice that sets a brand apart.
  • Multi-Channel Campaign Copywriting
    From websites and email to social and sales collateral—clarity and cohesion across every touchpoint.
  • Thought Leadership Ghostwriting
    Helping executives and founders articulate their vision with authority and heart.
  • Content Audits & Roadmaps
    Assessing what’s working, what isn’t, and mapping a clear, actionable path forward.


How I Work
I blend strategy with empathy, intellect with creativity. My approach is equal parts research, intuition, and storytelling—grounded in business objectives but designed to connect on a human level. Whether I’m writing copy, shaping content strategy, or guiding brand positioning, I focus on messages that matter.

Why Me?
  • 25+ years of copywriting, content strategy, and brand development
  • Expertise in healthcare, wellness, and purpose-driven industries
  • Strengths in empathy, insight, and intuitive brand voice development (INFJ + CliftonStrengths)
  • Proven ability to partner with teams, agencies, and staffing groups on short- and long-term projects

Qualifications and Experience
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If you’re looking for a seasoned writer and strategist who can elevate your brand, clarify your message, and tell stories that stick—I’d love to collaborate.
       [email protected] | LinkedIn |  © 2025 Mary Ann Dube           ​
  • About
  • Case Studies
  • Publications
  • PHOTOGRAPHY